Cookie policy

Policy on the use of cookies

1. Introduction

This Cookie Policy explains how Happy Advertising S.R.L. (“Happy Advertising”, “we” or “the Company”) uses cookies and similar technologies on the website https://www.happyadv.ro.

By using our website, you are informed about the use of cookies in accordance with this policy, and you can state your choices through the consent banner displayed on your first visit.

2. What are cookies?

Cookies are small text files stored on your device (computer, mobile phone, tablet, etc.) when you visit a website.

They allow the device to be recognized and certain information about your visit to be remembered, helping with:

  • the proper functioning of the website;
  • a better browsing experience;
  • analyzing how the website is used;
  • personalizing content and marketing communications.

Cookies do not contain software and cannot access the information stored on the user’s device.

3. What types of cookies do we use?

a) Strictly necessary cookies

These cookies are essential for the website to function and cannot be switched off in our systems.

They enable functions such as:

  • navigating between pages;
  • protection against cyberattacks;
  • remembering your cookie preferences;
  • the operation of contact forms.

Legal basis: legitimate interest and the obligation to provide the requested service.

b) Analytics cookies

These cookies help us understand how visitors use the website.

The information collected is used exclusively for:

  • measuring traffic;
  • identifying the most visited pages;
  • improving website performance;
  • optimizing the user experience.

These cookies are set only after consent has been given.

c) Marketing and advertising cookies

These cookies are used for:

  • displaying relevant ads;
  • measuring the performance of advertising campaigns;
  • remarketing;
  • limiting the number of times the same ad is shown.

These cookies may be set by us or by our advertising partners and are activated exclusively on the basis of the user’s consent.

d) Functional cookies

These cookies remember the user’s preferences, such as:

  • the selected language;
  • content display preferences;
  • other personalized settings.

4. Cookies used on the website

Depending on the services active, the website may use cookies provided by:

  • Google Analytics
  • Google Tag Manager
  • Google Ads
  • Meta (Facebook Pixel)
  • LinkedIn Insight Tag
  • YouTube
  • reCAPTCHA
  • other services needed to run and promote the website.

The exact list of cookies may vary depending on the active features and is updated periodically.

5. Storage period

Cookies can be:

Session cookies

These are deleted automatically when you close your browser.

Persistent cookies

These remain stored on your device for a set period or until you delete them manually.

The duration varies depending on the purpose of each cookie and its provider.

6. How can you state your choice?

When you first access the website, you are asked for your consent to the use of cookies that are not strictly necessary.

You can:

  • accept all cookies;
  • reject optional cookies;
  • select cookie categories individually.

Your consent can be changed or withdrawn at any time from the cookie banner settings, without affecting the lawfulness of processing carried out before its withdrawal.

7. How can you delete cookies?

Most browsers allow you to:

  • delete existing cookies;
  • block all cookies;
  • block only third-party cookies;
  • delete cookies automatically when the browser is closed.

Information on managing cookies can be found in the documentation of the browser you use:

  • Google Chrome
  • Mozilla Firefox
  • Microsoft Edge
  • Safari
  • Opera

Blocking strictly necessary cookies may affect how certain sections of the website work.

8. Legal basis

Cookies are used in accordance with:

  • Regulation (EU) 2016/679 (GDPR);
  • Law no. 506/2004 on the processing of personal data and the protection of privacy in the electronic communications sector (Romania);
  • applicable legislation on electronic communications and data protection.

Non-essential cookies are used exclusively on the basis of the consent given by the user.

9. Changes to this policy

We reserve the right to update this Cookie Policy whenever legislative or technical changes regarding the use of cookies occur.

The updated version will be published on this page, together with the date of the last change.

10. Contact

For questions about the use of cookies or the protection of personal data, you can contact us at:

Happy Advertising S.R.L.

Website: https://www.happyadv.ro

E-mail: office@happyadv.ro

For more information on how we process personal data, please also see the Privacy Policy available on the website.

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